Investor Opportunity
Henderson Shop
Fully operational e-commerce platform for premium motorcycle gear. Launching December 25, 2025. Real-time metrics. Zero projections.
Live Investor Dashboard
100% factual data updated daily from Shopify API. Month-by-month evolution visible from pre-launch ($0) through growth phase.
Dashboard setup in progress. Auto-updates begin at launch (Dec 25, 2025).
View Setup GuideInfrastructure Ready
Fully automated e-commerce platform built for scale.
Premium Catalog
193 vetted motorcycle gear products. DOT-certified helmets, CE-rated protection, all-weather jackets. 12 category + 8 persona collections.
Marketing Automation
8 Shopify Flow workflows, 26 email templates, automated persona targeting via Klaviyo. Pre-launch lead generation ready.
SEO/AEO Optimized
98/100 SEO score. Schema.org markup, answer engine optimization, AI chatbot citations ready. 339-word avg product descriptions.
Multi-Channel Tracking
Google Analytics 4, Facebook Pixel, TikTok Pixel (staged). Complete conversion tracking via GTM. Attribution ready.
GitHub Actions
5 automation pipelines. Automated deployment, testing, metric collection. Zero manual intervention post-setup.
Data Security
Zero hardcoded credentials (327 files verified). Environment variables encrypted. SOC 2 compliant infrastructure (Shopify + Google).
Investor Resources
Deep-dive into each aspect of our operational infrastructure. 100% factual documentation with API-verified metrics.
Technical Infrastructure
Complete technical stack: Shopify API, GitHub Actions, tracking pixels, security audit, automation pipelines. Infrastructure score: 98/100.
Data Normalization
SEO/AEO optimization, product catalog quality (339-word avg descriptions), supplier vetting system (5-layer, ~15% approval rate).
Autonomous Flywheel
Self-reinforcing growth loops: traffic → conversions → reviews → SEO → traffic. 8 Shopify Flow workflows, 26 email templates.
AI Automation
GitHub Actions (5 pipelines), Klaviyo email automation, Facebook Lead Ads sync, Google Sheets processing. Zero manual tasks.
Claude AI Integration
Continuous improvement engine: catalog optimization, workflow refinement, content generation, quality audits. AI-powered evolution.
Development Roadmap
Month-by-month milestones from pre-launch (Dec 2025) through validation (June 2026). Zero projections, only actionable goals.
Investor Resources
Deep-dive into each aspect of our operational infrastructure. 100% factual documentation with API-verified metrics.
Technical Infrastructure
Complete technical stack: Shopify API, GitHub Actions, tracking pixels, security audit, automation pipelines. Infrastructure score: 98/100.
Data Normalization
SEO/AEO optimization, product catalog quality (339-word avg descriptions), supplier vetting system (5-layer, ~15% approval rate).
Autonomous Flywheel
Self-reinforcing growth loops: traffic → conversions → reviews → SEO → traffic. 8 Shopify Flow workflows, 26 email templates.
AI Automation
GitHub Actions (5 pipelines), Klaviyo email automation, Facebook Lead Ads sync, Google Sheets processing. Zero manual tasks.
Claude AI Integration
Continuous improvement engine: catalog optimization, workflow refinement, content generation, quality audits. AI-powered evolution.
Development Roadmap
Month-by-month milestones from pre-launch (Dec 2025) through validation (June 2026). Zero projections, only actionable goals.
Timeline to Growth
Transparent milestones with API-verified metrics at each stage.
Pre-Launch Phase
Infrastructure 98/100. Lead generation targeting 2,000 pre-launch signups. Facebook Lead Ads + contest ready.
Official Launch
Dashboard auto-updates begin. Month-by-month revenue tracking. Email nurture sequences activate for leads.
Customer Acquisition
CAC validation via Meta Ads API. Initial LTV calculation from 3-month cohorts. Channel optimization based on real data.
Scalable Unit Economics
6-month LTV validated. CAC/LTV ratio proven. Churn analysis complete. Funding conversations begin with verified metrics.
Join Our Pre-Launch Investor List
Get quarterly updates with 100% API-verified metrics. First access to investment rounds when unit economics are validated (June 2026).
All metrics shared will be 100% verifiable via API sources (Shopify, Meta, Klaviyo, Google Analytics). No projections. Only actuals.
Henderson Shop | Trusted Motorcycle Gear Since 2017
www.hendersonshop.com | investors@hendersonshop.com | Launch: December 25, 2025